The Ideal Facebook Banner Size In 2020


Facebook cover photos are a perfect example of how social truyền thông kinh doanh is different than just regular social media usage. A great personal cover photo lớn can be anything that we think looks great on profile; our business cover photos need khổng lồ do much more.

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A Page’s Facebook cover phokhổng lồ needs to lớn be branded & represent our business. It also must be high-quality & perfectly optimized for display; this means knowing the perfect Facebook cover photo lớn form size.

This post is going khổng lồ take a look at the perfect Facebook cover pholớn kích cỡ and best cover photo lớn practices lớn help your images represent your business exactly how you want.

Bonus: We’ve sầu integrated Facebook’s cover phokhổng lồ dimensions và safe zones inkhổng lồ our graphic design tool. It will look perfect on di động and desktop! Create a Facebook cover pholớn for free!

Facebook Cover Photo lớn Dimensions

According to Facebook, your cover photo displays at 8đôi mươi pixels wide by 312 pixels tall on computers and 640 pixels wide by 360 pixels tall on smartphones.

This is a great starting point, but of course it’s never quite that simple. It’s tricky because your Facebook cover displays differently on di động và desktop devices.

Therefore, we recommover using the dimensions 820px by 360px và to keep all text & graphics in the middle safe zone as per the specifications below:


Cover Photos on Desktop vs. Mobile

When designing your Facebook cover photo lớn, you need to lớn be careful because the cover image is displayed differently on Mobile and desktop. Although, designing with safe zones in mind will get you a Facebook cover photo that will display properly on both devices.


Fortunately, Facebook doesn’t stretch & distort an image to fit a certain dimension; it crops it automatically instead. On a sản phẩm điện thoại device, your Facebook cover photo lớn will crop out the sides, while showing more of the cover photo’s height.


Alternatively on a desktop device, Facebook displays more of your cover photo’s width while cropping the top và bottom.

With all that being said, we recommover using the Facebook cover pholớn form size of 820 pixels by 360 pixels and designing within the safe zones. This will ensure that none of the critical components of your cover pholớn are getting cut off on điện thoại devices or on desktop.

How lớn Create a Facebook Cover Phokhổng lồ with

If you’re ready to create a Facebook cover pholớn, our powerful & easy-to-use graphics builder has made this process incredibly simple. Here’s a step-by-step video clip showing you how lớn create a Facebook cover phokhổng lồ with the right form size using

Here are some screenshots lớn help walk you through the whole process. You can choose the Facebook cover pholớn pre-mix for an automatic perfect cover photo lớn form size.


Once you’ve sầu selected this option, you can choose from one of our pre-made Facebook Cover templates (which is fully customizable) or create a cover photo from scratch.


Even if you use a template, you can upload your own image or choose from our library of images. Add text, graphics, shapes, and effects to lớn any part of the image. All of these add-ons can be dragged và dropped easily; you can define the opathành phố of each, và choose what layer you want them khổng lồ show up in.


You’ll notice that we also include an overlay showing the Mobile and desktop only zones of your Facebook cover so you’ll never have to worry about text and graphics getting cut off.

What Should My Facebook Cover Phokhổng lồ Be?

Aside from choosing something that is both high quality and relevant to lớn our business, it can be difficult to lớn know exactly what your cover photo lớn should feature. That depends entirely on you, your business, & what you believe your target audience will be most receptive sầu lớn.

Some great ideas for use cases of cover photos include:

Feature UGC. User generated nội dung is one of the most powerful sale tools at your disposal; using this authentic type of nội dung in your cover pholớn can go a long way in rapport & loyalty building.Advertise upcoming events. If you have sầu a miễn phí webinar, a conference, or even a social conthử nghiệm that’s coming up soon, don’t be afraid khổng lồ feature it in your Facebook cover phokhổng lồ. It’s an effective way to lớn let new users know about it right away
Demonstrate hàng hóa features và benefits. This can tie into lớn sales, but showcasing sản phẩm benefits can also immediately mix you apart from the competition.
Show off your store. If you happen khổng lồ have a storefront or an office space where you’re located, it can make a gorgeous phokhổng lồ and increase foot traffic.Feature team members & employees. Employee generated nội dung (EGC) can be just as valuable as UGC, & featuring real employees in your cover photo lớn can humanize your business and show the real people behind it.

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Creative sầu Facebook Cover Pholớn Ideas

If you’re looking for some inspiration, look no further than these 6 creative cover pholớn examples we’ve sầu designed for small and online businesses.

Adding Hand-Drawn Illustrations

Keep your cover phokhổng lồ playful & fun by adding some hand-drawn illustrations to your banner. Illustrations are a great way lớn add some spice to your images without taking away from the core message. If you have a cover photo designed và you’re wondering what more you can vì – try adding some illustrations in from our library.


Using Shapes và Outlines

Make your Facebook visuals st& out by adding shapes to your designs. There are endless ways that you can incorporate shapes into your Facebook cover images & you can use different color variations & outlines khổng lồ make your banner pop!


Using Lifestyle Image và Removing Text

Less is more when it comes lớn designing a strong Facebook banner image. A good way lớn showcase your business is lớn incorporate a simple lifestyle photo lớn that is relevant lớn your br& và to lớn remove sầu text. Text isn’t needed in your cover photos & if it doesn’t add any value – removing it will keep the image minimal.


Adding Contrast to Text & Photo

Having a busy Facebook background image can take away from your banner text. To help your text stvà out, add some contrast by darkening the background và bolding your headings. Doing so allows for followers to easily read the text without distraction.


Adding Playful Icons

Catch visitor attention by using relevant icons in your Facebook cover photo lớn. You can add icons around your text or if you go with the more minimal approach, you can solely use icons in your kiến thiết. Be creative and a good tip is to match your Facebook background with your inhỏ colors.


Following a Màu sắc Palette

Create an aesthetic Facebook cover pholớn by following a cohesive sầu color palette. Use our color palette inspiration guide as a way lớn find a color bộ combo that suits your branding. Being consistent & sticking with a few colors will significantly improve sầu your kiến thiết & help your banner image look professional!


Facebook Cover Photo Mistakes to lớn Avoid

While you can choose any number of images for your Page’s cover photo, there are a few practices you should stay away from. Certain mistakes will detract from your Page, and may even detract from how new users perceive sầu your business.

Some big Facebook cover phokhổng lồ mistakes businesses should avoid include:

Having too much text. Some text is great, especially if it’s being used for branding. Some photos, though, only have text overlay against a solid backdrop. This is typically not a good move sầu, even if you’re focusing on an insanely motivational quote; instead, your cover photo should actually be an image that’s able to speak (mostly) for itself.Too much clutter. We’ve all seen pictures on social media that have sầu so much going on that looking at them too long might give sầu us a headabít. There’s lots of colors & focal points & things lớn look at. While this might sound appealing at first (it will definitely draw the eye, at least), it’s just difficult to lớn focus on và can even look sloppy.Choosing something generic. You want your cover pholớn khổng lồ jump out at users; that’s partially what it’s there for. Choosing a generic image that could be about your business somehow won’t have the impact that you’re looking for.Not adding branding. When possible, adding subtle branding lượt thích your biểu tượng logo lớn the image can make a big difference with brand recognition.

Where khổng lồ Find Great Cover Photos

Some amazing cover photos will just be made from graphics, lượt thích Buffer’s & Drip’s. Others will utilize actual photographs. Whichever you choose, there are plenty of resources you can pull images from if you don’t have sầu a high-chất lượng image that you’ve taken yourself.

These include:

User generated content, which is free và often available in abundance. Some UGC is extremely high quality, and many users would be honored if you used it as part of your cover phokhổng lồ.

Final Thoughts

The perfect Facebook cover photo lớn form size goes a long way in helping you make a great first impression with new users. Your image look good when displayed on both mobile và desktop, without bizarre cropping or the image showing up off-center. Combining the perfect cover photo lớn form size with Facebook cover photo best practices can help you build the social presence và reputation that you want khổng lồ create for your business.

What vày you think? What does your perfect Facebook cover photo lớn look like? How vị you use your cover phokhổng lồ lớn represent your business? Let us know in the comments below!