How to make your facebook cover video: the definitive guide

A Facebook cover Clip is a prime piece of real estate on your business page. You may have some great cover artwork with a facebook cover photo at present, but nothing will attract your customers more than some beautiful moving images.

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If you’ve been unable to lớn tear yourself away from Facebook as of late, you’ll notice we recently updated our page image to lớn a pretty snazzy Facebook cover Clip – kiểm tra it out.

If you’d like lớn make one of your own, the quickest way is with a template.

But before you vì, here’s everything you need lớn know about setting up your Facebook cover đoạn Clip, and getting those all-important technical details right.

For more quick tips like this one (& to lớn get our new templates first) subscribe lớn the YouTube channel.

Facebook cover video clip specs

The great thing about a Facebook cover is that it is public, so anyone on or off Facebook has the ability to view it. This means even those who aren’t fans of your page can see everything your business has to offer.

You would typically target people who are not fans of your page through an ads campaign where you could use your FB cover đoạn phim as well.

The cover đoạn Clip is the first opportunity you get to impress your potential customers, so it pays khổng lồ get all those teeny tiny details right.

You may already have a Facebook cover video clip, but be aware that some cover videos specs have changed between 2018 and 2019. Let’s quickly run through the lakiểm tra specs to lớn help you avoid headaches later on.


The file size for your Facebook cover Clip isn’t specified, but overall across the site, videos must be less than 1.75GB. It’s best to lớn choose a file kích cỡ that isn’t too large so users with slower browsing speeds can view your Clip easily.


The requirements for the dimensions of your cover video are least 8đôi mươi x 312 pixels. For optimal results, add a video that’s 8trăng tròn x 462 pixels.

When you upload your cover, it’ll automatically rekích thước khổng lồ a 16:9 aspect ratio.

It’s important to lớn note that on the Facebook sản phẩm điện thoại tiện ích, the sides of the cover are cut off, making it 640 pixels wide by 360 pixels tall. Therefore, to lớn make sure it will look fab on smartphones, ensure any text is centered.

Format (file type)

Your cover đoạn Clip should have a maximum resolution of 1080p, and you can upload it in .mp4 or .mov. Other formats are possible, but those two are the ones Facebook recommends. You can always use a không tính phí online tệp tin converter if you have sầu a different file type.

How long can a Facebook cover Clip be?

Ideally, your Facebook cover đoạn phim length should be between 20-90 seconds. It’s like a mini-advert playing continually on a loop.


Keep kích thước in mind. Since you’ll be dragging & cropping your đoạn Clip lớn the correct kích thước, try to lớn keep any images or text in the center of your banner so they don’t get cut off.


Learn how khổng lồ profit with Facebook video

Get Facebook đoạn Clip working for you with our 187-page handbook.

Setting up your Facebook cover video

Now all the boring tech details are out of the way, it’s time to upload! Haven’t got a video clip yet? Check out our đoạn phim templates.

At present you can’t upload a cover Clip to your protệp tin, this feature can only be used for your business page.

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How to upload

In order lớn add a Facebook cover video clip, first make sure it’s the right size và conforms lớn Facebook’s specs, then open Facebook. Hover over và click the ibé in the top left corner of your cover khổng lồ select ‘Upload Photo/Video’. Facebook will automatically crop your uploaded đoạn phim to the required specs. Repeat these steps if you want khổng lồ change it.

Enable Facebook cover video

Woohoo! Now you’re all phối & your video clip will be viewable. Make sure you demo your shiny new cover online via both di động và desktop browsers khổng lồ see how it looks.

Examples & templates

If you’re a bit pressed for time or have no đoạn phim making skills, has a range of Facebook cover templates you can use to make a cover đoạn Clip quickly và easily.

Our favorites

Here are our favorite cover video clip scenes combined inkhổng lồ one template. All you have sầu to lớn vì is pick and edit the scenes you like, then delete the rest.

Real estate Facebook cover

Do you have a real estate business? This montage of pictures on our Real Estate Video Template (yes, you can absolutely upload your own!) is a perfect choice for your Facebook cover video clip, with some great after effects thrown in.

Troubleshooting / Things lớn note

Here are the solutions to lớn any pesky roadblocks you may encounter with your Facebook cover Clip.

Facebook cover video not playing on mobile

Cheông chồng you’re using the latest operating system and have an up-to-date browser installed. If not, get the free tải về & try again lớn upload your cover đoạn phim. Make sure the kích thước of your đoạn phim fits within the right dimensions khổng lồ display correctly on di động (8đôi mươi x 462 pixels).

Video not uploading

If you can’t upload, kiểm tra the tệp tin form size và specs. That’s usually why you’ll have sầu a problem. Next, check your browser tốc độ. It could just be that it’s slow lớn upload. If you find it’s taking longer than normal to upload, contact Facebook to report a problem.

360-degree video

You can upload a 360° đoạn phim to lớn your Facebook page in the same way as you would a normal đoạn Clip, as long as the video was recorded with a 360° or spherical camera system that adds 360° metadata khổng lồ the đoạn Clip. This funky new feature will phối you apart from the crowd, so we recommover it if it’s possible. Facebook has details on how to lớn change it in its editor if it’s not automatically encoded into lớn the file.


Remember that sound on Facebook videos is muted by default so you can include it on your cover đoạn Clip, but don’t make it critical khổng lồ your message. 85% of all videos watched online are viewed without sound.

3 tips for a great cover video

When creating a cover đoạn phim for Facebook, here are some additional top tips khổng lồ keep in mind: Cover videos are adverts, so keep them short, clear, & simple. You want lớn introduce your brand, but you should avoid overwhelming or distracting users too much from the main purpose of your page. You still want your audience to engage with your other nội dung & calls lớn action.

Keep it chất lượng but professional. It’s OK to lớn have fun with your video on social media, but don’t go too crazy or off-brand.

Make sure your video starts và ends with a natural loop. It’s mix to lớn autoplay so everyone will see it.

Keep form size in mind. Since you’ll be dragging và cropping your đoạn Clip lớn the correct kích thước, try khổng lồ reposition any images or text in the center so they don’t get cut off.

While Facebook supports a number of video file formats, .mp4 or .mov format is recommended. We’ve sầu got you covered because exports .mp4 format videos.

Ready khổng lồ get cracking & create your own Facebook cover video? Get started by browsing our range of templates now.